Posted by :
21 November 2011
Goffs Bloodstocks is the most well regarded and largest auction house for thoroughbred race horses in Ireland, with a history that goes back over 150 years.
With Ireland in the full throws of economic landslide, Goffs, not surprisingly found themselves looking at declining numbers. Action needed to be taken across the board including looking at the company’s brand identity and communications through every channel.
After winning a six way competitive pitch we set about the challenge of reinvigorating the full spectrum of the company’s communications, absorbing all that was unique and special about the company and bringing it to life again.
The result is a striking and confident new look and feel and tone of voice.