Advantage: You
AVANT MONEY BY - BANK INTER - HOME MORTGAGE CAMPAIGN
Avant Money had made solid progress in the mortgage market. But it was time to finally throw the gauntlet down and challenge the pillar banks. We first nailed the strategic insight that the brand is all about saving customers time to give them a leg up in a competitive market. Then we delivered the game-changing campaign that pulls no punches.
Our role
Advertising strategy
Creative ideation
Visual identity
Digital production
Soundmix
Finished art
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Partnering with Dynamo on our first direct mortgage campaign exceeded expectations. Tasked with differentiating us in a competitive market, the team crafted a standout, insight-driven concept that spoke directly to customer pain points around slow approvals. Their creative highlighted our speed advantage with clarity and impact. The campaign drove excellent results record site traffic and users to mortgage pages, increased calculator engagement and a lift in mortgage applications-momentum that continues to build.
Dynamo brought high levels of professionalism, creativity, and strategy into this execution. We're thrilled with the results and ongoing campaign performance.
