Vegan Chicken And Fish Alternatives For Meat Lovers
The most convincing chicken and fish you’ll ever meet.
The Aim
When we were approached by a client with a very special plant-based chicken and fish range, but no name, brand or advertising, we knew we had a serious project on our hands. But with a new agency model going all the way from brand creation to communication, there was no one better for the job.
Project
Brand Naming
Brand Identity
Packaging Design
Creative Concept
Character Design
Sound Design
Animation
Advertising Campaign
Video Digital
Social
Share
All we had to do was use every skill in our considerable arsenal to deliver the good news about the deliciousness.
At branding level, we took the product truth – no meat – and twisted it into “Nom Eat”, backing up our other core truth about just how appetising and real they tasted.
The Game
We designed some stunning packaging to match, and then we got ready to introduce them to the world through our advertising.
To create our communication platform, we leveraged the fact that these products are highly convincing – and brought it to life. Literally.
The Fame
Employing a hypnotist chicken and a fortune telling fish, we showed just how convincing we can be, and set out to bring meat-eaters under our spell. It’s also possible these characters also had an ulterior motive for turning us onto plant-based, but that’s merely speculation.
Nomeat is hitting shelves and screens near you soon…
“Some quote by somone“
Somebody
Position
Company
Found an excuse to work with us yet?
anyexcuse@dynamo.ie